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About Graeme Piper | Freelance Copywriter For UK SMEs
I’m Graeme Piper – an experienced freelance copywriter based in Devon and the person behind DropCapCopy.
I help SMEs across the UK create clear, engaging websites and marketing content that builds trust, improves visibility, and generates enquiries. I work remotely with businesses, marketing managers, and agencies as a specialist freelance copywriter – keeping things simple, collaborative, and effective.
My focus is writing B2B and B2C website copy, blogs, brochures, case studies, brochures, and SEO content that helps businesses communicate more clearly and confidently. I specialise in turning complex ideas into straightforward, customer-focused copy that supports real business goals. Simplifying the complex, ditching the jargon, and keeping it easy to read to make your product or service genuinely appealing over the competition – without using crazy claims, gimmicks, or BS.
You can see a portfolio selection of my recent work, which will give you a taste of what I’ve done and who I’ve worked with.
Who I work with…
I work with SMEs, marketing managers, and creative agencies that need reliable copywriting support without the overhead of hiring in-house or managing large agencies.
Whether it’s a full website rewrite, ongoing content support, or help refining your messaging with proofreading or copyediting, I’m your flexible copywriting partner who helps you communicate with clarity and consistency.
Experience…
I started writing copy in 2014 in a marketing role – mainly company brochures, web pages, and blogs – and discovered I actually loved it when my boss asked me to write a full brochure from scratch.
By early 2015, I was taking courses, reading books, following all the right people, and offering freelance copywriting services in Exeter, Plymouth, and across the UK. I sent my first invoice in April 2015, and by August 2016, I finally became a full-time freelancer.
So, what do you get when you work with me – and why should you? Well, for me, it’s personal, and these are the values I work by every day. Whether you’re an agency or a direct client, with me as your trusted freelance copywriter in Devon, you’ll get someone who is:
⚙️ Reliable – Delivering fully-researched, well-written, and structured content on time and on brief for almost a decade.
🔒 Committed – Focused on impactful brand-crafted copy that connects with your target audience.
🔀 Adaptable – Flexible to your timelines, unexpected extras, and fast or slow-paced deadlines.
⚖️ Ethical – Open, honest, and upfront with you throughout the process, with integrity and transparency.
🔎 Curious – Asking the right questions (even the obvious or annoying ones) to get all the right information.
I combine all these qualities with my track record in writing for different sectors and audiences to create high-quality copy that hits the mark, is easy to read and understand, and sounds human and conversational – even if I do start sentences with ‘And’ or ‘But’.
From Penzance to Plymouth to Exeter to London and everywhere in between, I give your project the attention to detail it deserves. Kickstart your project today or check out my copywriting services and copywriting FAQ pages for more info.
What my copywriting clients are saying
I’ve recently worked with Graeme to develop scientific case studies for our new website, highlighting some of the success stories that have come from academic / industry collaborations at the University of Exeter. Graeme was a pleasure to interact with, very responsive, and willing to work to our tight timelines. His work was excellent. I look forward to working with Graeme again in the future!
Special thanks to Graeme for his comprehensive and inspiring approach to translating our vision into a virtual representation of our Sherwoods team and business. Starting on this project felt like standing at the foot of a mountain. But with Graeme’s support, it turned into a journey filled with collaboration, insight, and fulfilment. The process was about crafting the story of our team, and we’re super proud of the finished product! For those embarking on any upcoming projects or “those types of tasks”, don’t hesitate to connect with Graeme.
Graeme quickly understood my business and what I needed after receiving a complicated brief. I’ve already recommended DropCapCopy to a number of my clients, and I’ll certainly be working with Graeme again.
Graeme did a fantastic job doing our copy and content writing for our new website. Without any previous knowledge of the business or product, he was able to interpret our needs extremely well, guiding us through the process and making it as easy as possible while keeping to timescales.
The whole team here are super impressed with the work and copywriting Graeme provided, which, given a previous lack of knowledge on the subject is made more impressive. It’s been a real pleasure to work with Graeme and DropCapCopy on this, and I would highly recommend.
Graeme has been so great to work with over the last couple of years and would highly recommend him to anyone. Always happy to help, even with the smaller tasks, making something boring into something exciting and engaging. He’s really taken the time to understand our business, product and us as a team, which makes him so easy to work with.
Graeme’s a pleasure to work with. He’s written copy for several of our recent larger client projects, as well as for our own website. Professional, diligent and efficient in everything he writes, meeting both our, and our client’s, expectations with ease. I’d have no hesitation in recommending him to anyone looking for copywriting or content writing services.
We’ve contracted DropCapCopy to work with us on client projects for a couple of years now. Graeme’s always a delight to work with. He responds quickly, produces a high-quality set of copy every time, and always maintains active communication. We’ll continue working with DropCapCopy again on future projects.
DropCapCopy produced some well researched and professional copy for my business that has generated some good results. If you need copy and content marketing that engages your audience, I highly recommend Graeme.
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Awards & recognition
This is the bit where I give humility the middle finger. If I don’t blow my own trumpet, no one’s going to do it for me, so here goes… I’m an award-winning freelance copywriter. Yep. I’ve picked up several SME News Business Elite Awards for DropCapCopy Copywriting and the way I do things over the years, including:
🏆 Best Copywriting Service Provider (South West)
🏆 Marketing Agency of the Year (South West)
🏆 Best Freelance Copywriter Of The Year (Devon)
🏆 Most Trusted Freelance Copywriter of the Year (Devon)
Help me win another award by writing your copy – contact me today.
A bit more about me…
Away from the keyboard, I live in Newton Abbot, Devon – right between Exeter and Plymouth – right on the edge of Dartmoor, with my wife and two cats. Here are a few quick facts:
⚽️ Liverpool FC fan – I’ve always been a Reds fan and have years of home games at Anfield and European away games under my belt.
🔊 Music addict – My first gig was at 13 years old, and I’ve been going to gigs ever since. Gimme 3 chords and a guitar solo any day…
💿 Vinyl junkie – Buying records back in the day was a bit of an addiction. I went cold turkey for a while, but I’m hooked again now…
📚 Avid reader – I love to buy and read books. No genre or subject in particular, but I always have at least one book on the go.