Alex Interviews: Graeme Piper From DropCapCopy

By |April 10th, 2021|Blog|

A few years ago, a business publication called Quay Magazine launched to serve the local bay area in South Devon. Alongside different articles, one section featured an interview with a local business owner to get a bit of background on their business journey. This section was called 'Alex Interviews...'. In the time that's passed, Quay

Can Professional Copywriting For Business Owners Work?

By |February 10th, 2021|Blog|

To this question, I say absolutely, YES. Professional copywriting for business owners should be high quality, well-researched, and engaging – and it really can work for your business. And with a healthy dose of SEO mixed in, it can make a real difference to your brand and your bottom line. Of course, I’d say that.

Most Trusted Freelance Copywriter of the Year 2019

By |September 2nd, 2019|Blog|

Would you trust this man? The evidence overwhelmingly suggests that, yes - actually you should. For your copywriting at least. And that’s because I’ve had the pleasure of winning the award for Most Trusted Freelance Copywriter 2019 (Devon) from SME News. If that doesn’t sway you, I don’t know what will. Building trust with consistency

Why Are Case Studies Important For Business In 2026?

By |August 8th, 2019|Blog|

Any business, large or small, benefits from client testimonials. For a freelancer like me, a 5-Star Google review is like SEO gold. But for any business, having the ‘social proof’ of genuine case studies can make a real difference to your bottom line in 2026. But why are case studies important for your business? Reviews

My First Seven Jobs

By |August 14th, 2016|Blog|

Every now and again, your Twitter feed can suddenly be doused with tweets involving a certain hashtag asking you to ‘#MakeAComedyScary’ or ‘#RuinAWeddingIn5Words’—the usual trivial phooey that keeps the tweet elite’s creative juices flowing. It’s just another weird and wonderful internet phenomenon that usually lasts for about 48 hours before it disappears and is forgotten

A Copywriter’s Aspiration For Inspiration

By |June 20th, 2015|Blog|

We all get writer's block at some point, whether we’re copywriters, creative writers, novelists or bloggers. And these ‘blocks’ aren’t always limited to users of the pen. They can happen whichever creative path you’ve chosen and it can be tough to crack. As a copywriter, it’s more likely that a lack of inspiration can take

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